# Claims substantiation log · [Product or launch] · [Date] **Owner:** [PM] (evidence) **Wording owner:** [PMM] **Approver:** [Legal] **Investor relations review (public companies):** [Name] | ID | Claim text (exact wording) | Where used | Type: express or implied; quantified, comparative or availability | Evidence (link) | Population and period the evidence covers | Matches the audience of the claim? | Evidence owner | Status (Draft / Approved / Rewrite / Cut) | Review date | |---|---|---|---|---|---|---|---|---|---| | C-01 | | | | | | | | | | ## Rules - No objective claim appears externally without an Approved row. - A claim that states its own level of support ("tested," "proven," "in pilots") needs at least that level of support. - Evidence must exist when the claim is made, be retained and cover the same population the claim addresses. - AI accuracy and autonomy numbers trace to a named eval set or production metric, with date and scope, and state the denominator. - Claims that the product replaces a professional, or that it acts without human involvement, get extra scrutiny. - Availability claims match the offer definition's GA, preview and roadmap labels. - Re-review every row when the model, eval set or product version behind it changes.